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FOR Cardiff is a trading name of Cardiff BID a company incorporated and registered in England and Wales under company number 10338869 and having its registered office at 7 St Andrew’s Crescent, Cardiff, CF10 3DA.

Please read this notice carefully. Your use of our website signifies your agreement and consent to this notice. If not, please discontinue your use immediately.

This notice describes the type of personal data we collect and how we may use and share that data. The term “personal data” means information about an identifiable individual which includes name, address, email, telephone number and other information relating specifically to an individual.

Why do we collect data?

FOR Cardiff is a not-for-profit company which has been established by our business community to project manage improvements and services in Cardiff City Centre. We carry out a range of activities, including sending out communications to and for the benefit of businesses and their employees, share information and opportunities which advance the key areas in our Business Plan.

Lawful basis

FOR Cardiff uses three separate lawful bases for our storing and processing of different sorts of personal data.

  • The data subject has given consent to the processing of his or her personal data for one or more specific purposes.
  • Processing is necessary for compliance with a legal obligation to which the controller is subject.
  • Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party.

What we collect

We may collect the following information:

  • name, job title and name of business/employer
  • contact information including email address
  • demographic information such as postcode, preferences and interests
  • other information relevant to surveys, offers and/or events
  • photos and video images

You may provide personal data when you book onto / attend one of our events, visit our website, enter competitions and respond to research / surveys. If you choose not to provide us with your personal data you may not be able to access some of the services we offer, such as our e-newsletter, or receive invitations to events and workshops.

If you communicate with us through any link on our website, we may ask you for your personal data, so we can respond to your questions and comments.

Personal Data Retention Periods

Except as otherwise permitted or required by applicable law or regulation, FOR Cardiff only retains personal data for as long as necessary to fulfil the purposes FOR Cardiff collected it for, as required to satisfy any legal, accounting, or reporting obligations, or as necessary to resolve disputes.

Other Data We May Collect Automatically

When you visit our website, we may automatically collect certain personal data that we then aggregate so that it is not linked to a single, identifiable individual. This information provides us with statistics such as how many users visited our site and which pages were accessed. By collecting this information, we learn how to best tailor our website.

IP addresses
We may collect information about your computer, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users’ browsing actions and patterns and does not identify any individual.

For the same reason, we may obtain information about your general internet usage by using a cookie file which is stored on your browser or the hard drive of your computer. Cookies contain information that is transferred to your computer’s hard drive. They help us to improve our site and to deliver a better and more personalised service. Some of the cookies we use are essential for the site to operate.

If you register with us or if you continue to use our site, you agree to our use of cookies.

You may block cookies by activating the setting on your browser which allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies as soon you visit our site.

Links to Other Websites

Our website may contain links to other websites that are outside our control and are not covered by this Privacy Policy. If you access other sites using the links provided, the operators of these sites may collect information from you that will be used by them in accordance with their privacy policy, which may differ from ours.

How we use your data

Newsletters and Other Communications:
On our Website or otherwise following direct communication with us, you may sign up to receive newsletters and other communications about BID services, business security alerts and promotions. Your personal data is used by us to send you those communications.

Details of how you may opt-out of receiving some or all communications from us are described in the Your Preferences section below.

FOR Cardiff may also store your data to keep track of important direct communications that we have had with you. We may do this by storing emails, or via an appropriately sourced CRM system.

When you book onto and / or attend one of our events we may collect your personal data and record your interest in, or attendance at that event. Given the nature of BIDs, it’s important for us to demonstrate consultation and engagement with our business community.

Use of images:
FOR Cardiff routinely uses photos and videos to promote our work and events via our social media accounts, our Website, our e-newsletter and other communications. Where possible, we will try to gain your consent in advance. However, if we are using an image of you, and you would like us to stop, please contact us. Please note, we do not pay or provide credit for use of your image in our photographs or videos.

At times, we may share your image for use by our partners to promote or advertise our events, projects, services and initiatives. Where possible, we will try to gain your consent in advance. However, if we are using an image of you, and you would like us to stop, please contact us.

How We Share Personal Data

We never sell or otherwise disclose your personal data, subject to some specific exceptions:

If we collect or update your personal data following an event or initiative that we deliver in partnership with another organisation, we would only share the data with that partner with your explicit consent.

We may share your personal data with service providers, employees or contractors that we have retained to perform services or work on our behalf. They are provided only with the personal data they need to perform their functions and can only use and disclose such personal data as is necessary to perform services on our behalf or to comply with legal requirements.

If we have agreed to conduct activity that promotes our businesses, or other services that you provide, or that highlights work or activity that you are undertaking, we may share your name, your job title, the name of your employer and your image. We may also share your professional contact details in circumstances where people will need to contact you, for our activity to be meaningful.

In addition, we may disclose your personal data (i) if we are required to do so by law or legal process, (ii) to law enforcement authorities or other government officials, or (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity.

How We Protect Your Personal Data

We maintain administrative, technical and physical safeguards to protect against loss, misuse or unauthorised access, disclosure, alteration or destruction of the personal data you provide to FOR Cardiff.

Access to information

You have the right to access the personal data held about you. Your right of access can be exercised by contacting us at Please state whether you wish to receive a copy of your personal data, amend it or remove it from our records, and provide your postal details

Your Preferences

If you would like to update your contact details and preferences, or to tell us you no longer want us to process your personal data, you may email us at

If you ask that we stop using your personal data, we will take reasonable steps and honour that request. However, we will retain records of your personal data as needed to comply with applicable law and for the purposes of voting in a BID renewal ballot.

How to Contact Us

If you have any questions or comments about this Notice, or if you would like us to update the personal data we have about you or your preferences, please contact us via email:

How to make a complaint

If you are unhappy with the way that we have processed your data, or with aspects of our data protection policy, we would encourage you to contact us in the first instance.

If you are dissatisfied with the way that we have handled your complaint (or if you would prefer to exercise your right to do so), you may contact the Information Commissioner directly. Information on how to do this can be found on their website.

Updates to Our Privacy Notice

Any changes we may make to our privacy policy in the future will be posted on this page. You should check this page from time to time to ensure that you are happy with any changes.


Last updated: May 2018