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Project Lead: Carolyn Brownell
Cardiff has the elements that you associate with a major city and Christmas, a big wheel, ice rinks, Christmas lights and a festive market. However, what differentiates Cardiff and puts it on a par with other European capital cities?
We want Cardiff to have the confidence of our competing capitals, and to do that we will invest in bringing a world first Christmas experience to Cardiff. This experience would be installed for a couple of months, to ensure that footfall would be consistently high, rather than having a burst of activity over a day as Cardiff has done in the past. It will also bring the profile that Wales’ capital deserves for our Christmas offering.